Bora "YellOwStaR" Kim will head up Paris Saint-Germain's new esports division following his retirement from professional League of Legends earlier this week.
PSG announced their esports team in a live stream on Thursday with the acquisition of Team Huma's spot in the 2017 European Challenger Series Spring Split. Huma disbanded in August amidst allegations that team owner Behdad Jaafarian was unable to pay players and team staff on time. Jaafarian then put the team's EU CS spot up for sale.
In his role as the head of the esports division, YellOwStaR will be in charge of scouting new players for PSG's League of Legends roster, and will be living with them in their gaming house in Berlin. He will not be the team's coach or an active player.
YellOwStaR will have a clean slate to work with in building the new team, since Huma did not have any players signed when their spot was purchased. YellOwStaR said in the press conference that having the team house in Berlin will help the fledging Challenger squad by letting them scrim with EU LCS teams.
"The main objective of 2017 will be go to the LCS, the first League of Legends division," he said.
YellOwStaR is considered one of the best European League of Legends players of all time, as well as one of the most accomplished Western LoL players in the game's history. YellOwStaR has participated in five World Championships with three different teams, and has qualified for seven LCS finals across two regions — winning five of them — in his six-year career.
Paris Saint-Germain is a French soccer club that fields a roster in Ligue 1, the highest tier of French professional soccer. The organization was founded in 1970 and holds a total of 31 titles, including six domestic Ligue 1 titles as well as two European titles, the 1995-1996 UEFA Cup Winner's Cup and the 2001 UEFA Intertoto Cup.
During the press conference, PSG also announced they were signing two-time FIFA world champion August "Agge" Rosenmeier and former Epsilon FIFA player Lucas "Daxe" Cuillerier.
"It's a huge difference because I really feel that I get recognized," Agge said at the conference. "I'm very proud and honored to be a part of PSG. It's a huge huge relief for me, and I'm very happy. I will do my best, of course."
Daniel Rosen is a news editor for theScore esports. You can follow him on Twitter.